Jack Daniel’s enjoys a cult following similar to Harley Davidson. The layout could almost be for Harley Davidson. The line is clean and to the point providing a nice way to show a product shot without it being boring. Really pushing their heritage here with the ‘made in one place’ line, but the ad hits the spot, much like the drink! It’s the line that gets you thinking which is the type of ad I personally like but when it’s matched with nice photography you’ve got a clean piece of communication.